+Red Cross
Volunteer guide
Design and layout of an informative guide for the Red Cross, created with the purpose of raising awareness and informing about the work carried out by volunteers in this humanitarian organisation.
To give shape to this guide, I was inspired by the straight, square lines that make up the iconic Red Cross logo (+), using this visual pattern as the basis for the internal structure of the layout. In turn, I used a predominantly red colour palette, highlighting the Red Cross identity and making it easy to distinguish between the various sections of the guide.
Under the slogan 'TÚ' (YOU in spanish), my approach is to establish a direct and personal connection with the reader, highlighting the various facets that any individual, as a volunteer, can play within this noble humanitarian institution. Each page of this guide is a window into the diversity of opportunities that the Red Cross provides to make a meaningful difference in the lives of individuals and in the community at large. I hope this guide will inspire many to join the cause and do their bit on behalf of humanity!
To give shape to this guide, I was inspired by the straight, square lines that make up the iconic Red Cross logo (+), using this visual pattern as the basis for the internal structure of the layout. In turn, I used a predominantly red colour palette, highlighting the Red Cross identity and making it easy to distinguish between the various sections of the guide.
Under the slogan 'TÚ' (YOU in spanish), my approach is to establish a direct and personal connection with the reader, highlighting the various facets that any individual, as a volunteer, can play within this noble humanitarian institution. Each page of this guide is a window into the diversity of opportunities that the Red Cross provides to make a meaningful difference in the lives of individuals and in the community at large. I hope this guide will inspire many to join the cause and do their bit on behalf of humanity!
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+Cruz Roja
Guía del voluntariado
Diseño y maquetación de una guía informativa para Cruz Roja, creada con el propósito de concienciar e informar acerca de la labor que realizan los voluntarios en esta organización humanitaria.
Para dar forma a esta guía, me inspiré en las líneas rectas y cuadradas que componen el icónico logotipo de la Cruz Roja (+), utilizando este patrón visual como base para la estructura interna de la maquetación. A su vez, utilicé una paleta de colores predominantemente rojos, resaltando la identidad de la Cruz Roja y facilitando la distinción entre las diversas secciones de la guía.
Bajo el lema 'TÚ', mi enfoque es establecer una conexión directa y personal con el lector, destacando las diversas facetas que cualquier individuo, como voluntario, puede desempeñar dentro de esta noble institución humanitaria. Cada página de esta guía es una ventana a la diversidad de oportunidades que brinda la Cruz Roja para marcar una diferencia significativa en la vida de las personas y en la comunidad en general. ¡Espero que esta guía inspire a muchos a unirse a la causa y aportar su granito de arena en nombre de la humanidad!
EDITORIAL DESIGN - RED CROSS GUIDE
If you are interested in working with me on the layout design of a catalogue or a book,
please contact: johannsebastian@outlook.com
If you are interested in working with me on the layout design of a catalogue or a book,
please contact: johannsebastian@outlook.com
THANKS FOR WATCHING!
