NOS Audiovisuais
Brand Activation
Shaun the Sheep - The Movie
Taking part of the movie plot, the idea was to make characters look like they were hiding.
Cardboard figures were strategically placed in the Lisbon area. Playgrounds and public gardens.
Low budget project developed in 2015
NOS Audiovisuais
Brand Activation
Furious 7 - Home Edition
Guerrilla activation to promote movie's DVD and Blu-Ray.
The idea was to use economical outbound solutions in the surrounding areas of the main music festivals in Portugal: Super Bock Super Rock, NOS Alive and MEO SW.
For soft awareness we used Chalk Spray Stencils and Paper hangers placed in all over the cars around.
The big moment came in with two guys in a tricycle yelling from a megaphone and throwing t shirts from a slingshot right in the middle of the crowd.
