GROWING UP WITH MORE THAN ONE FLAVOR 

​​​​​As experts in Latin food, Goya wants to invite all Latin families living in the U.S. to get back part of 
their culture by cooking traditional recipes and encouraging their kids to try new Latin flavors.

2018

Recognitions: 

USH Idea Awards 2017 / Gold / Craft - Direction 
USH Idea Awards 2017 / Gold / Craft - Casting & Performance 
USH Idea Awards 2017 / Gold / Planning
USH Idea Awards 2017 / Silver / Film 
Featured in Creativity's Top 5 



Prodigal Son 
Kids Menu
Food at Home
My Friend Ashley




CREDITS:
Client: Goya Foods
Agency: Dieste 

Chief Creative Officer: Ciro Sarmiento
Head of Art: Gustavo Zapata
Associate Creative Director: Marina Cuesta 
Art Directors: Jesse Echevarría, Rocío Ramírez
Copywriter: Marta Matías 




GOYA - More Than One Flavor
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