Nicole Potgieter's profile

Grind // Polymorphic Corporate Identity


Grind Mobile Coffee is a coffee company that provides coffee at various corporate events as an additional marketing strategy. Grind was looking for a brand 'face lift' and so I designed a new brand identity as well as unique brand guidelines. The brand guidelines have been designed on various boxes that hold sugar cubes so that it has an additional purpose. The sugar cube boxes come together to form a data visual that showcases Grind on the move. As a promotional item, I designed a business card that contains a complimentary biscuit.


Grind // Polymorphic Corporate Identity
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