The "Go North Card" campaign:

This project was done for a Destination Marketing class my senior year of college.  As a class, we paired up with Total Scope, a marketing firm based out of Plymouth, NH.  Total Scope has taken on the North Country Chamber of Commerce as a client, with the hopes of helping them re-brand as a "destination", or a tourism spot.  The Go North Card is a business card-sized card that offers discounts to stores and restaurants throughout the North Country.  This card is being marketed towards both locals and tourists. Along side the card itself, I was asked to design a poster to advertise both the card and the North Country as a location.