In a polarized world, where visions are increasingly more opposite than ever, people need to comprehend what happens in our society from every point of view.

We created a promotional pack, two books for the price of one. The twist: The book you choose will come with one from the opposite view, so you can have every side of History together.


​​​​​​​Creative Agency: Y&R Santiago
Executive Creative Director: Álvaro Becker, Francisco Cavada
Head of ArtEmerson Navarrete​​​​​​​​​​​​​​

Creative Director: Gonzalo Ferrada
Art Director: Gonzalo Gallardo, Ignacio Besnier
Illustration: John Venegas​​​​​​​​​​​​​​

Photography: VLQZ Photography
Retouching: Gonzalo Arévalo
Motion Designer: Luis Gajardo
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Contrapunto - The Other Side Of History
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