Adara is DJ feMo’s first forté into production, she’s created a soulful sound with a mix of her roots which are tied to her dream of spreading the beauty of Africa. ‘Adara’ is centred on creating a melodic feel which inspires love and hope created with music.
DJ feMo, the new ages plug created this sound to spark more diversity in the way our sounds are created and resonated with her mix of artists Fasina, GMK and DJ Yin. All creating a unique ad they navigate their emotions, one of love and one of happiness. It’s all connected to building a new Africa together as one, ‘Adara’.
Creative Director: Atome
"I was hired to create a concept booklet for her very first single."
Unless you live under a rock, there should be no way you haven’t at least heard some mention of Adara by now. And the hype is accurate for all the right reasons. However, for those who do not know, Adara is a soulful song [produced] by DJ Femo and featuring Afro-Fusion artist, Fasina and producer/artist/engineer extraordinaire GMK (also, a host of backing vocals provided by DJ Yin and saxophone by Saxofix).
“Adara” is her first foray into production and at first I didn’t believe it. The beat of the song is so masterfully crafted, so effortlessly soulful, so immaculately vibey. Every element of the beat is expertly curated and arranged to create a chill sonic atmosphere...
Read the rest of the review on http://www.lucidlemons.com/adara-review-one-million/
