The 2017 graduate exhibition of the Department of Visual Communication Design at Kun Shan University is based on a core spirit of Sharing Common Goodwill and a form of sharing. It starts from the concept of the self to explore the aspects of self, society and culture, hoping to bridge people’s life experiences with design and enable an in-depth discussion and exchange. Under the topic as The Concept of Sweet Potato, this exhibition echoes the growth form of sweet potato with three focuses: germination, sprawl and regeneration. The section of Germination, emphasizing the individual nourishment, generally explores the deep within of self and extends the creation; the section of Sprawl expands the issue and connects it with the society for a discussion on current social situation; the section of Regeneration re-defines cultural value and applies present cultural elements in designing. With the three focuses, we expects to reach more people who share enthusiasm in these issues and seek growth with them.
Main visual design is based on the form of growing vines and branches constituting an appearance of huge sweet potatoes which contains luscious nutrition and a pleasant smell. The interweaving vines and branches display a connecting space. Standard font is set as kind circular font which brings out the full and tender temperament of sweet potatoes. Systematically icons are also created on the basis of the growth phenomenon of sweet potatoes, which show the complex relationship between the main body and its extensions.
展場設計 Exhibition Design
主視覺影片 Motion Graphics
簡廷禎 鄒昀達 郭昕岳 王郁昀 劉庭瑄 劉維蓁 曹芳瑀 王筑