Start Digital presents: Start Support
During my time at Glasgow based design agency Start Digital, the company launched a second website that offers WordPress support through a subscription based system. The task was to create a second website that honoured the Start Digital brand already in place but would differentiate Start Support as a separate service.
Have a look for yourself: Visit Start Support
Start Support launch video
During the run up to the launch of the Start Support site I created this short motion graphic that was shared across multiple social media platforms to help raise awareness of the incoming service. The visual style echoed that of an earlier Start Digital motion graphic to help create the visual link between the brands.
Promoting Start Support
Once the launch date arrived, a series of 3 similar informal videos/animations were created to target specific markets with the aim of attracting new customers to Start Support but also, as before, to raise awareness of the new service. Thomas Quinn, the director of Start Digital talks to the customers in an informal manner while key words and phrases are animated behind him as he speaks.