GlobalShop 2017 Booth Concept
Creative Leader - Project Manager for Creative Direction
Description: 1) Led a small design team to create large-scale graphics for store fixture trade show booth. All work was printed to styrene or duratrans-style laminate film for signage display. The marketing department was responsible for all graphics and signage in the show booth. 2) Created email campaign and landing page specifically targeted to show attendees and retail business executives for pre- and post-show web traffic.
Client: Madix Store Fixtures (currently employed)
Design concept: Geometric depth
Email Campaign
Pre-show Registration
Post-Show Followup
Landing Page
Graphic Design: Laurie Baker, Matt Dundas
Videos: Matt Dundas
Copywriter: Emily Griffith
Web Design/Development & Creative Direction: Tim Truelove
