Håkan Ängquist's profile

Swedese / Packaging

Packaging
Packaging design for Swedish premium furniture company Swedese. Swedese is specially known for their work with bent wood (the Lamino chair for example.) We let the company logotype bend around the box (embracing it if you like), upscaling it into a graphic abstract pattern.
 
Graphic design, work done together with art director Carl Johan Hane.
We made all packaging white. We discovered during research that delivery and cargo companies handle white boxes much more carefully than brown packaging, resulting in less costs and complaints.
A special edition consumer packaging of Staffan Holm's stool "Spin". We illustrated the different choices of finish, white, black or natural wood, with patterns on three sides.
Swedese / Packaging
Published:

Swedese / Packaging

Packaging design, made together with Art director Carl Johan Hane, for furniture and design company Swedese.

Published: