Samsung TV Social Content: Video Format
The biggest-engaging social post ever of Samsung Electronics Vietnam. This post is to celebrating New Year 2017. Unlike traditional picture format, I proposed for the client the idea of a video format about Quantum Dot display of the Samsung SUHD TV KS9000, which is "really-real" as what we see outside. Promoting the giant revolution of technology of Samsung in TV, I use the Firework - which is the iconic image of new year and the Bitexco tower - Icon of Saigon, together with KS9000 - Iconic Product of Samsung to celebrate the start of 2017. The work sets Samsung Electronics Vietnam Record for a Social Post: more than 10k organic shares, 25k likes, more than 500 comments and nearly 1 Million Views.
