U.S. Postal Service® Etailer Direct Mail
E-Commerce Business Customers
E-Commerce Business Customers
This Postal Service direct mailpiece targets etailers and uses compelling statistics and testimonials to convince them they can as much as double their online traffic and sales with direct mail. The inside spread features statistics and the covers of actual catalogs. Each catalog cover, when pulled open, reveals a testimonial from one of the principals of the company. The offer is a DVD that showcases interviews with major companies about how they expanded their e-tail business.