Celebrating 25 years of Atende's history and it's impact on technological boost and IT sector in Poland,
among with production agency WhiteKanga, i've helped to envision Clients key projects in 2 minute animation
played at official event.
During close collaboration with WhiteKanga, we took Client on creative journey, convincing to go for contemporary animation with hi-tec feel, yet acceptable for more mature audience during official evening.
75 sec. Director's cut / Music: Wildlight - From The Ground Up - Drumspyder Rmx / freemusicarchive.org
In the begining we had pointed out key projects over 25 years of operations. It was quite a challenge to create visuals for every each of them and move smoothly over time of animation. I've decided to solve this on a storyboard level, so we've finished with 54 thumbnails - allowing to see exactly what's going on in almost every second of final piece.
Also i've made some beauty frames for Client to be sure about final look and color palette, that connected Atende's logo pink with hi-tec blues and cyans.
After Clients green light - it took me about three weeks to animate, prepare scene's, render them and comp with final look. After that i've made some additional content. Whole media package for the event covered - 2 min. animation, 3 looped backgrouds ( around 1 min. each ) for various purposes, and 2 bumpers.
For this project i've also bought some premade ui elements and 3dmodels from turbosquid and cgtrader.
Also i've used free models from PixelLab and Beeple's public archives. Thanks Guys!
Thank you for watching.
