I was the project head and the lead designer for the Fine Arts Brochure. I consulted with the three fine arts departments and took into account their individual needs and vision for their sections. I unified their vision into one seamless cohesive brochure that reflects Macalester's continued commitment to the arts. This brochure is also meant to highlight the opening of the new Janet Wallace Fine Arts Music building.
It had a circulation of 10500 pieces which got mailed to alumni and friends of Macalester across the nation. The design principles of the brochure has been set as the standard branded look for all Fine Arts materials.
Client: Musis, Art & Art History and Theatre & Dance Departments, Macalester College
Completion Date: August 2012