TIME for LIVE LONG
Live Long is more than just natural juices. It is a lifestyle. The brand has been created for conscious consumers who care about their health, live in harmony with nature, appreciate real and natural flavours without chemical additives, and need extra energy to pursue their everyday plans.
TRADITION interpreted ANEW
Live Long is the return to the tradition of our ancestors who drank fresh juices of tree trunks (natural energy drinks) every year at the beginning of spring to strengthen their bodies. Live Long is a 100% natural juice straight from a tree trunk. Designed by nature.
INSPIRED by NATURE
When creating our packaging, we decided that we would not enhance nature. Each Live Long can refers to a tree trunk with its form. Bark on the label corresponds to the origin of juice from a given tree species. The minimalism and literality of packaging are broken
by a label made of recycled paper. It shows botanical drawings of a given tree species together with the brand logo. The letter “V” has been emphasised in the logo deliberately. In order to collect juice from a tree, one traditionally cuts a V-shaped hole in its bark and places a pipe with a vessel
at the bottom. The Live Long brand name encourages a healthy lifestyle and brings promise of health improvement. It also refers to tree trunk rings – a synonym of vitality.
by a label made of recycled paper. It shows botanical drawings of a given tree species together with the brand logo. The letter “V” has been emphasised in the logo deliberately. In order to collect juice from a tree, one traditionally cuts a V-shaped hole in its bark and places a pipe with a vessel
at the bottom. The Live Long brand name encourages a healthy lifestyle and brings promise of health improvement. It also refers to tree trunk rings – a synonym of vitality.
RETURN to SOURCES
The idea behind the Live Long brand is to come close to nature. We offer real juice designed by nature, obtained just in the same
way as by our ancestors in the past. When designing packaging, we base on ecological technologies and look for inspiration in nature as we believe that simple and natural solutions are just the best. Live Long is good for our health, it supports vitality and promotes a healthy lifestyle full of harmony and internal peace. It creates places in which you can stop, abandon the craze of daily matters and simply take a break.
way as by our ancestors in the past. When designing packaging, we base on ecological technologies and look for inspiration in nature as we believe that simple and natural solutions are just the best. Live Long is good for our health, it supports vitality and promotes a healthy lifestyle full of harmony and internal peace. It creates places in which you can stop, abandon the craze of daily matters and simply take a break.
