As we planned an inner beauty brand called ‘24 O’clock’, we have developed a branding system
with the core value that this brand wants to convey to be effectively dissolved in the package design.
24 O’clock means ‘midnight’ which is the boundary between today and tomorrow.
24 O’clock, located at the border of the finish and the start, will be with you every moment.
We put people first before we start our projects. Through the research by putting people at the heart
of what we do, we learn that what they want, what they need, and what they expect. Inspired by
these insights, we conceptualize, design, prototype, test and refine our ideas. The results are digital
experiences that put people first.