Carbon Moves's profile

TVB Pearl Channel Branding

Carbon Moves
•
Motion Graphics
Client: TVB
TVB Pearl Channel Branding 
Starting with a blank canvas, we incorporated elements that showcase how nature and technology can coexist in a futuristic, garden-like setting. A myriad of intertwining vines sway in the wind, as hollow wooden boxes turn in the process of this gentle disturbance. Traditional TVB hues of blue, green and red intersect mechanically across each other before evolving into Pearl’s iconic logo. The ident represents Pearl’s branding fluidity of fresh, stylistic and innovative programming of lifestyle, news and entertainment. The collaboration of natural and advanced mechanisms encompasses how the brand thrives in adapting English content for an Asian crowd.
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
art direction Broadcast Design motion graphics 3D glass wood architecture 3d render channel branding 3d animation
TVB Pearl Channel Branding
Published:
Carbon Moves's profile

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Carbon Moves's profile
Singapore, Singapore

TVB Pearl Channel Branding

The Ident integrates nature and technology seamlessly together to create a thriving garden environment with varying geometries and textures that Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives