In the summer of 2013 I began creating the advertisements for Winn's fishing division. It was a fairly new arena for them but I had 7 years of experience creating fishing materials for Shimano. All ads created since then have been under my Art Direction. I also wrote the headlines: "Feel the Possibilities", "The Future of Fishing is Here", "The Only Grip That Matters", "This Changes Everything", and "Nothing Else Compares".