Balthazar Eyewear
Balthazar Eyewear

Balthazar is a optician based in Aix-en-Provence (France) that sells his own models of glasses, both optical and sunglasses.
These glasses are Made-in-France, handmade, fashion, and affordable .

The colors convey the idea of Made-in-France and the roundness of the logotype and typefaces the idea of a friendly and affordable brand. I created illustrations representing a variety of people so everyone can identify with the brand.
The store uses these identity and illustration elements, and I worked on the interior design as well.
​​​​​​​I also designed the storyboard for an animated movie presenting the brand.

Branding
Signage

Illustrations

Tote Bag

Store 

Animated Movie (storyboard)

Balthazar Eyewear
621
5674
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Published:

Balthazar Eyewear

Branding, identity, illustration and Store for the French optician Balthazar.
621
5674
32
Published:

Tools

Creative Fields