Adidas designer are trying to simplify them as best as they can, from obvious logo to simple black dots, but I still think it is not simple enough, so I design zip-on boost, because some icon feature or technology are iconic enough to let fans recognize this brand rather than others, then I pick one of them, the boost tech, this Styrofoam-like boost bottom, in this case, it is very recognizable without any logo or other brand icon to make part of shoe as simple as possible.

As zip-on x boost 2nd Generation, exchangeable parts definitely is feature like other zip-on shoes. From sneaker heads to stylish people, from trends leaders to online celebrities, more and more people would like to wear something different rather than similar-looking shoes in the market like "mortal", with 4th revolution of industry, customized and distinctive production is taking over the mass production,

Like last generation of zip-on shoe, it is composed two parts as well, but this time I would to deliver partly exchangeable parts rather than totally exchangeable parts. Inner shoe like socks and external part which user is able to get various color and finish with simply zip-on.

Every sneaker head always has space issue for collecting and storing shoes, sometimes, we collect same model with various color and finish ,it would be much money to cost, besides, it would be much space to occupy, most people like me would suffer "one shoe in , one shoe out" rule with your family.

This design is able to solve these issues. User is able to buy only one bottom and different exchangeable parts, from leather to primeknit, in future, there is going to be many exchangeable parts with various colors, material and texture as well as style available in particular stores to meet different request, taste and styles for different occasion and scenario, besides, it would be no necessary cost for same bottom or same body, just choose or even design them by yourself  to customize your shoes to match your life style.

Of course, limited versions are necessary if this model is popular in future, user is able to buy one or two to collect instead of exchange them.

User not only is able to exchange top face of shoe , but exchange shoe bottom to get total another style as well, please see my next design: zip-on x boost slip-on sneaker