This is a photography composite based advertising campaign geared towards motivating people to unplug the technology get up, go outside, have some fun and get moving. 
We all need reminders to walk away from the technology, take a break and get exercise.

Design Problem:
Produce some unique, whimsical and inspiring advertising targeted at people working on the computer or watching tv reinforced with print ads in magazines and fliers posted in recreation facilities.

Design Solution:
This campaign is a play, on something most people do every day, watching TV except this time the action comes alive and enters your living room inspiring the viewer to want to get up and do something fun too! These Ads were designed as part of 
~my Student Work VCAD