Hubstaff is a time tracking and remote staffing company based in Indianapolis, Indiana. Their goal is to provide excellent software for remote teams on Mac, Windows, and Linux as well excellent support. Over 11,000 people use Hubstaff and over 70,000 screenshots are uploaded every day. They're a remote company and passionate about helping other small companies succeed through software tools.
The task Hubstaff gave me was to re-design their current logo and specifically aim for ‘one’ overall design that suits all the three services Hubstaff provides as different categories. The problem with the current logo was that they didn’t succeeded in finding a right way to use this ‘one’ mark for all the services they providing.
My task was to create 3 different yet similar logos that blend in fluently with each service/ category.
I aimed to design ‘fresh’ and unique looking marks that will suit the company/services perfectly.
Learn more about Hubstaff:
All the concept directions/explorations I created during this project:
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