ARTO GROUP's profile

A Complete #NoFilter Campaign

Create a transgressive and outspoken campaign for skin care company A Complete. 
#NoFilter is one of the most popular hashtags on Instagram. Using it is a way of telling people that you didn't use any of the Instagram built filters to enhance your picture.

To embrace the #NoFilter discourse is to communicate that we love how we look and who we are.

We defined a strategy for the brand after carrying out a thorough analysis of potential geographies and demographics to serve.

The images in the A Complete Campaign help build an emotional connection with consumers. Each portrait represents different lifestyles and each phrase a different bastion towards women empowerment.

KNOW MORE ABOUT THE A COMPLETE  #NOFILTER CAMPAIGN  AT
www.acomplete.com                       @acompletewomen                     ​​​​​​​Facebook
A Complete #NoFilter Campaign
Published:

A Complete #NoFilter Campaign

Published: