Faced with increasing multinational competition, the family-owned fruit juice maker Smakis needed to secure their organic positioning. So we created ”Plant a Smakis”, a social-centric campaign that made the kid-sized cartons as ecological as the organic juice inside.
Contagious Magazine, April 2017
Act Responsible@Cannes Lions 2017, Shortlist & Showcase
Dagligvarugalan 2018, Finalist, Årets Kampanj
Contagious Magazine, April 2017
Act Responsible@Cannes Lions 2017, Shortlist & Showcase
Dagligvarugalan 2018, Finalist, Årets Kampanj
