Coca Cola: Taste the feeling

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The campaign was shot as part of Coke's new positioning – Taste the feeling, which celebrates the brand through
its iconic product and storytelling; reminding the audience why they love the product as much as they love the brand.
Global campaign shot for India, China, Pan-Asian region, Middle-East, Africa and Indonesia.

Photographer: Bharat Sikka

Liquid stylist: Etienne Proulx