MTV Push branding
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Part of a complete global rebrand of MTV Networks property. MTV Push. Nick Scott Studio Ltd. undertook the creation of all brand assets across on… Read More
Part of a complete global rebrand of MTV Networks property. MTV Push. Nick Scott Studio Ltd. undertook the creation of all brand assets across on and off air. Credits Client: MTV Networks International / MTV WDS, Milan Creative Direction: Nick Scott Studio Ltd. / MTV WDS Milan Creative Team - MTV Creative Director: Roberto Bagatti Associate Creative Director: Anna Caregnato Art Director: Carlos Carrasco Creative Team - Nick Scott Studio Ltd. Creative Director: Nick Scott Art Direction/Design: Nick Scott/ Chris Angelkov (Fiction Department) Film Direction: Nick Scott Production company: Nick Scott Studio Ltd. Producer: Dan Verrier/Kate Glover Director Of Photography: Felix Weidemann Edit: Nick Scott Studio Ltd. 3d: Darkside VFX Supervisor: Alan Marques Lead 3d Artists: Ben Beckett, Mark Dodwell, Terry Wu 3d Artists: Kirk Smith, Ajanta Chatterjee Additional 3d: Nick Scott Studio Ltd. Compositing: Nick Scott Studio Ltd. Musician/composer: Si Begg (Promo edit track ‘I do not dream’ © Si Begg) Read Less
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We recently undertook the complete branding & proWe recently undertook the complete branding & production of MTV International’s music initiative, MTV Push.Working with MTV Network International’s World Design Studio (WDS) in Milan;  the central theme of ‘Pin Art’ was developed based around the premise that emergent stars of music are a force of nature – in their drive and sheer talent, leaving an indelible cultural impression. “Pin Art” serves as a conceptual bridge between the execution and the property’s title.

“MTV World Design Studio’s collaboration with Nick Scott Studio has resulted in a sharp, strong identity which will perfectly reflect Push, both on & off-air, We’re really excited about rolling out this new package across our international network of MTV channels and and giving our audiences the visually impactful offering they expect.”

MTV’s Roberto Bagatti



Client: MTV Networks International / MTV WDS, Milan


Creative Direction: Studio Hansa/ MTV WDS Milan


Creative Team - MTV

Creative Director: Roberto Bagatti
Associate Creative Director: Anna Caregnato
Art Director: Carlos Carrasco

Creative Team - Studio Hansa

Creative Director: Nick Scott
Art Direction/Design: Nick Scott

Film Direction: Nick Scott
Musician/composer: Si Begg (Promo edit track ‘I do not dream’ © Si Begg)