HRC Ad Campaign
This is an ad campaign I did for the Human Rights Campaign. It focuses on three issues that the LGBT community is facing; equal rights, marriage rights, and adoption rights. Each person is holding hands to represent everyone; straight, bi, and gay people. Information about the HRC is displayed at the bottom of each ad for those who aren't familiar with the organization.
This is an ad campaign I did for the Human Rights Campaign. It focuses on three issues that the LGBT community is facing; equal rights, marriage rights, and adoption rights. Each person is holding hands to represent everyone; straight, bi, and gay people. Information about the HRC is displayed at the bottom of each ad for those who aren't familiar with the organization.
Amaranthine Ad Campaign
For a class assignment, we had to repurpose an object to do something else and create an ad campaign around it. I decided to repurpose belts into luxury men's ties. The company I created is called Amaranthine, which means unfading and everlasting. Its a promise to the customers that these products will be around forever. For the ads, I had a photoshoot with a friend of mine wearing the actual 'product'. The tagline 'Never Go Back' refers to wearing standard ties again.
For a class assignment, we had to repurpose an object to do something else and create an ad campaign around it. I decided to repurpose belts into luxury men's ties. The company I created is called Amaranthine, which means unfading and everlasting. Its a promise to the customers that these products will be around forever. For the ads, I had a photoshoot with a friend of mine wearing the actual 'product'. The tagline 'Never Go Back' refers to wearing standard ties again.
