I led the re-brand of what used to be called the Citi Performing Arts Center, and re-branded it to become the Boch Center due to our new naming rights sponsor Ernie Boch Jr.
I developed solutions for launching digital and print campaigns. I created all new concepts with the solutions of what our logo treatments would look like on all platforms, developed all stationary for the center, new branding guidelines and email graphics for our email templates.
