/ identity / packaging

Olio Sagra

Assignment: rejuvenate the brand image of the historical italian oil brand. From logo to labels, we made a trip through italian good taste. We built a family feeling extremely powerful on shelves.


CLIENT
Sagra. Historical brand in the olive oil production, amongst the most important italian brands.

ASSIGNMENT
Rejuvenate the brand image, create a stronger visual impact and unify the different products to be recognized as part of the same family.

SOLUTION
Creation of a new graphic label system, characterized by a diagonal band, recalling the appearance of an heraldic coat of arms, like the castle that is present in the logo. The band also changes color in relation with each product.

PROCESS
Restyling of the logo and creation of the new label system.

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Creative Director: Davide Mosconi

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YEAR / 2016





Olio Sagra
834
6,951
34
Published:

Olio Sagra

Olio Sagra Assignment: rejuvenate the brand image of the historical italian oil brand. From logo to labels, we made a trip through italian good t Read More
834
6,951
34
Published:

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