We created a suite of illustrative icons for Facebook for Businesses infographics rollout, covering key moments in the marketing calendar such as Valentine's day, Fashion week, Venice carnival and Easter.
With these icons we crafted a creative, visual language that allowed us to tie the diverse infographics together.
This allowed for a sense of cohesion despite the variety of events and insights.
This allowed for a sense of cohesion despite the variety of events and insights.
The icons we designed represented practical concepts such as “search” “time” and “shares”, as well as more illustrative ones such as carnival masks, and fashion magazines.
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