Campaign during month of Ramadan
The idea was to sell some products within a package that would be given as a gift to people on the holy month.
The idea was to sell some products within a package that would be given as a gift to people on the holy month.
The package was designed on oriental patterns symbolizing the nightfall which means iftar has come, and fasting people are allowed to eat.
The package after it’s designed, it was planned to be wrapped with a red ribbon.
For promotion of the package that it will be on the market, we planned to do B2 posters and some flyers within markets.
The whole idea was presented also in video animation and broadcasted on local TV stations.
Credits:
Florin Hasani & Igor Atanasov
Nightfall. Moon. Mosque. Ramadan.
Side look of the box. Ramadan Kareem.
Package design.
Poster, promoting the Ramadan box.
The video presentation
