In the spring of 2012, Proximity was tasked with overseeing the redesign of the new SiriusXM.ca.
The whole-site overhaul incorporated high-impact imagery, colour and typography alongside such functional details as schedules, blogs, carousels and more.
Note: Proximity worked in tandem with the in-house team for the initial stage of the project. The final result may differ from the included screens.
Creative Director: Scott Pinkney
Senior Copywriter: Tim Bickert
Senior Art Director: Dan Gaede
Art Director: Stuart Thursby