Glenfiddich Reserve
Duty free gift tin packaging design for a Single Malt Scotch Whisky brand.
Our gift packaging idea builds on the Glenfiddich story of the only remaining distiller in Scotland who coal-fire their stills. Our approach replicated the unique patina created over time from the coal-firing of the copper stills.
Acknowledgements
Design
Gary Broadbent
Mark Pearce
Strategy
Nick Gray
Production
Dennis Furniss
Aubrey Hastings-Smith ( - 2006)
West One Arts
Thank you!
Your likes and comments
are much appreciated.
This case history was designed and
published by Gary Broadbent who
was a creative director and designer at
Springpoint between 1990 and 2002.
Gary lives and works in Australia
with his branding agency Propella.
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