Jessica Van Horn's profile

IGA Ambassador Program

The Dow Chemical company convened a meeting of the top leaders and ambassadors for their entire Asia-Pacific region.

For this meeting, they asked that the materials and signage include the following:
1. A strong bridge metaphor (for leadership)
2. A connection to the Asia-Pacific region
3. A red ribbon that ties it all together

For these layouts, I mixed photos of bridges with other recognizable landmarks from the Asia-Pacific region. Shown in both color and black and white, they are "tied" together visually with a red ribbon comprised of lines and waves. The resulting compositions speak not only to the leadership involved in this meeting but of the progressive and technological nature of the Dow business.
IGA Ambassador Program
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IGA Ambassador Program

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Creative Fields