~ identity development, print
MiniSir Catering is a catering business focussed on children’s parties.
I was asked to create a new visual identity for the brand that would resonate with their target audience (both parents and kids).
Creating a “brand mascot” enabled me to personalise the brand, make it relatable to both the parents and children.
Not only was I responsible for the visual identity but also to create all the promotional material for the brand like flyers, business cards, stickers, banners and social media posts.