ICELAND COLLECTION : Campaign design
Iceland Collection - Henthorne Art Foto

To promote the unveiling of Henthorne's new project through social media, I was commissioned to create a reusable visual element for the series. Looking at his images from Iceland, there was one shape that repeated again and again – a triangle. From that, I decided to create the 3 triangle element to brand the series.

For social media, I used this element to create teasers his images, obfuscating the detail of the image but maintaining the aesthetic allure by reversing the image in between each iteration of the shape.
ICELAND COLLECTION : Campaign design
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ICELAND COLLECTION : Campaign design

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Published:

Creative Fields