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Astral Air Parts
Branding
Branding
Astral Air Parts sells and distributes specialty fasteners, nuts, bolts, and screws to industries such as aerospace, government & defense, industrial, and energy. The branding reflects the companies forward, modern thinking. The logo features a stylized 'A' which resembles a aircraft, encased within a hexagonal shape. The sharp angles and lines of the brand reflect the industries that Astral Air Parts serves. This project was completed while under employment by Weidenhammer Creative.
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Letterhead & Business Card
The letterhead is clean, featuring the company logo and information separated by a sharp, diagonal line along the top. The business card stays in brand and also features the icon on the back, hit with a spot gloss.
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Line Card
The line card is a list of the company's products, organized by category. On the back, each product is displayed by part number.
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Brochure
The company overview brochure features a 1/3 fold that creates a nice effect along the right edge, revealing the industry images on the inside.
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Website
The website allows the user to easily search and find the product(s) that they're looking for. The navigation features a Rapid Quote button in order for quick results. Also, on every page there is a search box near the bottom of the page that the user can utilize to either search by product number or by product type.
