This is a personal project, created by a team for an Adobe Illustrator's Workshop.
We developed a "brand identity" for a new product's category: a tea cup that heats the water and maintains the heat, using the USB connection.
The logo's idea starts from the synthesis of the "power" button and a tea filter, together with a sticks font that enhances the technological vein of the product.
The payoff is quite explanatory: charge your flavor.
The color chosen is a shade of blue which represent the nature of the tea and the concept of technology as well.
Finally, the flyer, has been designed in an angular and technical form.