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    City Dressing / Grand Départ / Tour De France Rotterdam (NL) 2012
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YELLOW LINES
City Dressing / Grand Départ / Tour De France Rotterdam (NL) 2012 
YELLOW LINES is a city-dressing project designed to communicate Rotterdam as the start of the Tour de France. Quotes and one-liners from famous cyclists were transcribed as yellow lines of text onto the city’s buildings – echoing the colour of the famous yellow jersey.