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    Logo design and web interface for a publishing startup. Tatai Lab produce illustrated books and comics.
Tatai Lab, a publishing gym

Tatai Lab is a 2.0 publishing house, where cartoonists and illustrators are supported and followed step by step during the realization of their editorial projects. The publishing house was founded as a result of an editorial successful project, Lumina, funded entirely through crowdfunding.

"Tatai" in Venetian dialect (Emanuele Tenderini (co-founder) was born in Veneto) means crawling. The eastern sounds, almost Japanese, helped us creating a logo that represents the growth of the person (and the artist too) , through practice and training of his mind.