Castle Lager - Scrum-A-Bakkie
An exciting and successful activation playing on South African men’s love of beer and sport.
Eye-catching POS quickly drew plenty of entrants from all round the country
while the events themselves provided a fun visual spectacle for the rugby crowd during half time.
Colourful strong branding made sure that Castle owned the day.
An exciting and successful activation playing on South African men’s love of beer and sport.
Eye-catching POS quickly drew plenty of entrants from all round the country
while the events themselves provided a fun visual spectacle for the rugby crowd during half time.
Colourful strong branding made sure that Castle owned the day.
