Every year Artis Royal Amsterdam Zoo has a summer campaign. This year: 'De 10 Vergeten Dieren in Artis' (The 10 Forgotten Animals in Artis). To put the spotlight on the animals which are, for various reasons, not visited that often. A shame, because every 'forgotten animal' has unique and wonderful abilities.
We created the Artis App. Visitors of Artis zoo can navigate through the zoo by using the map and route in the app. For every animal there's a short videoclip where the special abilities of every animal are highlighted.
The goal was to get the visitors of Artis to share the forgotten animals to let others know that they're very special, and worth a visit.
We also designed a campaign page on Artis.nl where people can discover all the forgotten animals before getting to the zoo, buy tickets and get the app.
We created the Artis App. Visitors of Artis zoo can navigate through the zoo by using the map and route in the app. For every animal there's a short videoclip where the special abilities of every animal are highlighted.
The goal was to get the visitors of Artis to share the forgotten animals to let others know that they're very special, and worth a visit.
We also designed a campaign page on Artis.nl where people can discover all the forgotten animals before getting to the zoo, buy tickets and get the app.
For this project Fabrique worked closely with Artis and Dawn.
Loading & landing screens of the app
Map view, list view and detail page
Campaign landingpage on artis.nl
Animal detailpage on artis.nl
