Newcomer Wines is an international team of wine enthusiasts that specialise in the distribution of Austrian wines in London. On the side the also run a shop and a bar in Dalston/London. For the concept, design classics were newly interpreted. The characteristic letters N+W give the brand that essential inkling that reminds us of Viennese art nouveau. The style of illustration is based on topographical maps of Austrian vineyards, and is used as a reoccurring element in the packaging design and complements the logo implemented in modular form.