Mind: World Mental Health Day (self initiated one day project)

Brief: To encourage people to help themselves and make small changes to their day as part of World Mental Health Day.

Solution: 'Find Smiles' encourages people to appreciate small happy moments that they come across in their day, by recording and sharing them with others.Often we concentrate on the negatives, yet little things throughout our day that make us smile go a miss. This campaign encourages people to document the little happy moments as well as encouraging them to make their own with googly eyes, leaving some of the fun creations behind for others to enjoy.

The design shows how everyone is in it together creating a sense of community as well as circling that the most mundane items can become happy moments, helping people to see their environment in a new light.