Be My Waffle: About
Be My Waffle takes pride in baking the perfect waffle and strives to exceed their customers’ expectations for quality, taste and service. It will be the first and only QSR in Delhi NCR (India) to introduce the authentic Liége waffle, an exotic and delectable Belgian delicacy, that unlike the Brussels waffle, is made from dough.
Be My Waffle uses the finest waffle irons imported from Belgium and the best of ingredients for baking the perfect waffle. They engaged with one of the finest food consultants from Belgium to ensure they use the authentic recipe to make sure that a consumer gets the product up to the level of the original Liege waffle which you will find only in Belgium.
Logo and Colours
The client wanted a decorative font as their logo wordmark. They wanted another logo where they could show a liége waffle illustration also, with the wordmark. Because they are going to sell liége waffles only.
I had full liberty for the colours but it made sense to take the colour from an actual waffle. Yellow-Orange from a waffle and Acadia from the waffle iron came up really well.
The menu had to something very simple yet cool and catchy. The design is inspired by Wally's Waffle menu.
The business card has been designed in the style of a waffle.
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