GoBoat is a Danish sustainable boat rental business offering unique social experiences on the water.
They needed a name and label for their organic beer complementing their unique brand identity. GoBoat has a unique approach to social interaction in maritime surroundings as they invite customers to come together and gather around a table in their silent electrically driven picnic boats.
The label illustrates a sun beautifully setting over the calm sea - and the name 'Havblik' literally means 'calm sea' in Danish. The label represents the feeling of connecting with nature when allowing the city noise to fade away.
