We were tasked by Nike to adapt these neon type designs originally created by Rizon Parein for Nike’s Shine Through Collection. We comped new product photography and added gel lighting to reflect the Highlight Pack’s bold colours. CG artist Simon Allan at Happy Finish also created neon type to produce 4 language versions of every image. In total there were around 60 deliverables.
Nike Highlight Pack ‘15 Retouch
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