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    Identity for a street food shop with indian cuisine.
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Indian Spot

Visual Identity


Indian Spot is a small street food joint operating at the trendy Danilovskiy Market in Moscow. It serves traditional indian cusine (still not very popular in Russia) but with great emphasis on quality engredients, general cleanliness and prefomnace more associated with scandinavian way of doing things. We had to take that into account when creating identity for the shop.

By applying strict grids, creating very legible heirarchy and using contemporary typography we achieved a "swiss-like" look for the brand, but added some authentic indian film posters and custom typography to make the place look unmistakingly "Indian".