Four Forces is a concept theme park based off the four elements. My responsibilities for this team project were to focus on promotion pieces and park passes. While brainstorming I decided to combine the promotional pieces and the park passes. This way the passes would be interactive and the prizes would be the promotional pieces. Customers would receive a hold-punch for participating in main attractions from each area of the park. Once the pass is filled, prizes would be available for pick-up at the gift shop. In addition, Four Forces would offer exclusive soda drinks. These soda drinks would only be available at the park so customers would continue feeling like they are in a different world! 

Above on the left is the pass board signage. This would be posted where people buy their passes. Above on the right is the pass redemption board signage. This board would be posted in the gift shop. Below is the advertising used to promote the park.  

Above are the interactive park passes. There are four pass options, each are good for various amounts of time. As mentioned before the passes are meant to be interactive. Each of the passes have eight white circles which represent the top attractions of the park. Ride attendants hole punch passes for riders passes after they have gotten off the ride. Once all eight holes are punched participants can claim a prize in the gift shop. Prizes vary based of which pass was purchased.

Below are the element sodas, each element has its own flavor. These sodas can only be purchased at the Four Forces theme park.

Below are the other Four Forces brand aspects. Design team included Edwinda, Eric, Jessica, Jasmine, Peter, and Alyssa.

Starting from the top left and scanning to the right:

The logo with logo variations is pictured first, then a company vehicle, the gift shop bag, the map of the park, the mobile website, wayfinding signage, park mascots, and promotional advertising found inside park.